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The Climate Initiative (formerly called the Kennebunk Climate Initiative) is a grassroots organization that empowers and educates youth to develop a cohesive voice for the advancement of tangible climate solutions.


to reach a wider audience, the organization decided to re-brand with a  revised name from Kennebunk Climate Initiative to The Climate Initiative. With design and direction from Words Form the Woods, TCI was able to utilize an animated logo to convey the name change in a concise and clear way.

This assist is currently being used in all relevant marketing materials to promote and educate auidences to the name change.

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